Free Training for Contractors

Your Website Is Costing You
Jobs

Your Website Is Costing You Jobs

Watch this free training from Rokket Science CEO Mark Lamberth to discover the
lowest-cost, highest-leverage steps to grow your contractor business in 2026.

Watch this free training from Rokket Science CEO Mark Lamberth
to discover the lowest-cost, highest-leverage steps to
grow your contractor business in 2026.

Presented by Mark Lamberth · CEO of Rokket Science · Host of The Contractor Growth Show

Presented by Mark Lamberth · CEO of Rokket Science ·
Host of The Contractor Growth Show

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What You'll Learn

Key Insights from This Training

Key Insights from
This Training

94%

First Impressions Are Design-Related

Homeowners judge your business in under a second. If your site looks outdated, they leave before ever reading a word.

75%

Judge Credibility by Website Design

Three out of four consumers decide whether your business is trustworthy based on your website design alone.

40%

Abandon Sites Over 3 Seconds

If your website takes more than three seconds to load, nearly half your visitors will leave and call a competitor instead.

78%

Local Searches Lead to Purchases

78% of local mobile searches result in an offline purchase. If Google can’t find you, those buyers go elsewhere.

83%

Trust Businesses Showing Real Photos

Authentic images of your actual work outperform stock photos by 2.6x in conversion rates. Show your real projects.

60%

Of Prospects Are on Their Phone

Google uses mobile-first indexing. If your site doesn’t work perfectly on a phone, you’re handing business to competitors.

Speed Kills (Rankings)

A Slow Website Drives Customers
Away

A Slow Website Drives Customers Away

Google’s top-ranking sites load in an average of 1.65 seconds. Every one-second delay in mobile load time drops conversion rates by up to 20%. Sites that load in one second convert three times higher than sites loading in five seconds.

32%

Bounce rate increase from 1→3 sec load

3x

Higher conversion for 1-sec load sites

20%

Conversion drop per 1-sec mobile delay

1.65s

Avg load time of top Google sites

88%

of consumers won't return after a bad website experience

48%

say design is the #1 factor in business credibility

44%

of visitors leave if there's no visible contact information

70%

of small business websites lack a clear call to action

User Experience

Confused Visitors Don't Become Customers

A confused mind doesn’t buy. If someone lands on your site and can’t instantly find what you do, where you work, and how to contact you — they’re gone. Your competitors are one click away.

"Your site must answer instantly: What do you do? Where do you work? How do I contact you?"
— Mark Lamberth, Rokket Science

Mobile view of Rokket Science website section for remodeling contractor marketing

Mobile & Authenticity

Your Prospects Are on Their
Phone

Your Prospects Are
on Their Phone

Over 60% of potential customers view your website on a smartphone. Google uses mobile-first indexing — meaning they rank your mobile site before your desktop site. If your website isn’t mobile-friendly, Google may de-index your site entirely.

Real Photos Win

Authentic images of your work outperform stock photos by 2.6x in conversion rates. 83% of consumers trust businesses that show actual photos of their work. Your best marketing asset is the work you’ve already done — show it off.

Lead Response

Every Missed Call Is Money Lost

Every Missed Call
Is Money Lost

78% of consumers hire the first business that responds. If you’re not answering calls
within five minutes, you’re handing revenue to your competitors.

78% of consumers hire the first business that responds.
If you’re not answering calls within five minutes, you’re handing revenue to your competitors.

9x

Higher conversion when responding within 5 minutes

85%

Of callers who don’t get an answer never call back

62%

Of calls to small businesses go unanswered

$120K

Lost per year by missing 5-10 calls a week

Sources & Research

Video Citations & Sources

Video Citations
& Sources

Every statistic in this presentation is backed by published research. We believe in full transparency —
click below to view the complete citation document with all sources verified.

Every statistic in this presentation is backed by published research. We believe in full transparency — click below to view the complete citation document with all sources verified.

Full Citation Document

Complete list of all statistics, their sources, and direct links to the original research.

Note: All statistics referenced in the video presentation above are sourced from published industry research and
studies. The full document includes direct links to each original source so you can verify every number yourself.

Note: All statistics referenced in the video presentation above are sourced from published industry research and studies. The full document includes direct links to each original source so you can verify every number yourself.

Take the Next Step

Ready to Fix Your Website?

Ready to Fix
Your Website?

Book a free, no-pressure call with Mark. We’ll review your website, identify what’s working
and what’s not, and show you the lowest-cost path to more jobs.

Book a free, no-pressure call with Mark. We’ll review your website, identify what’s working and what’s not, and show you the lowest-cost path to more jobs.

No high-pressure sales. Just a simple conversation.

Schedule Your Free Website Review

Choose a time that works for you. The call takes about 15-20 minutes.

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